THe Cutting Edge in Banbury Hair Salon

The Cutting Edge Hair Salon Reception

If you’ve thought about using social media sites such as Facebook and Twitter, but wondered if it’s effective, read on …

Yesterday we launched the new website for Banbury hair salon: The Cutting Edge.  The site went live just before 2pm.  The salon directors understand the importance of social media and how it can help their marketing.  They use Twitter, Facebook and LinkedIn extensively.

Despite it being a Sunday, a day when there tends to be less social media traffic, Kirsty Pearce (Salon Director of The Cutting Edge) started promoting the new site on their Facebook page and through Twitter.

The launch of a new website is always an excellent marketing opportunity and it’s possible to generate a significant volume of traffic using social media.  We always help our clients promote their new sites and keep a close eye on the website stats to measure the effectiveness of the launch activity.

Thanks to Facebook and Twitter,  record numbers of visitors looked at the new Cutting Edge website. In less than half a day, 858 people visited the site and a staggering 2,739 page loads were registered.  How does this compare to the hits on the average small business website?

This clearly demonstrates the benefits of social media as a marketing tool.  If you’re convinced, but don’t know where to start, you can get a free copy of our WORD-right guide to using Twitter here.